Matthew J. BakerInteractive EconomicsTeaching

Profit maximization for a competitive firm

Move the quantity slider to see how the profit rectangle and total profit change. Adjust the quantity and market price to see how the profit rectangle and total-profit curve change. The profit-maximizing output is where P = MC.

Q = 6.0
0.514
P = 2.00
1.003.00
Optimal quantity (P = MC)8.00
AC
MC
Total profit

MC(Q) = Q/4
AC(Q) = 4/Q + Q/8
π(Q) = P×Q − 4 − Q²/8

Cost curves and economic profit

MCACPriceProfitLoss

The shaded rectangle is Q × [P − AC(Q)]. If AC exceeds P, the shaded area shows a loss.

Total economic profit

The moving purple dot gives profit at the chosen quantity; the green dot marks the profit-maximizing output, which changes with price.